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UnitedHealth Group

UnitedHealth Group is looking for a E-Comm Marketing Manager- Remote  #PagosaSpringsJobSites #MyCareerNearPagosaSprings #ManagerJobsPagosaSprings #MarketingJobsPagosaSprings

Careers with Optum. We built an entire organization around one giant objective; make the health system work better for everyone. Optum, part of the UnitedHealth Group family of businesses, brings together some of the greatest minds and most advanced ideas on where health care has to go in order to reach its fullest potential. For you, that means working on an elite team. Optum, incredible ideas in one incredible company and a singular opportunity to do your life’s best work.(sm)Were seeking a Marketing Manager to play a key role in the planning and execution of the Customer Engagement Marketing teams renewal communications strategy. This team is responsible for the strategic planning, creation, and data analysis of our emails, website content, and social media outreach surrounding our marketing efforts.  In this role we are looking for someone who can masterfully manage senior level marketing relationships across our Research business lines, has proven strong project management skills, is a marketing automation optimization wizard, and can flawlessly execute and develop marketing campaigns across a variety of digital channels. Responsibilities: Campaign Design, Management, Execution, and Optimization Manage day-­to “day creation, execution, and optimization of marketing campaigns consisting of email flows, web page builds, and social media management for both new business generation and member renewal Adhere to company editorial best practices across all marketing channels Execute against key milestones on the Marketing content calendar, completing campaigns and page builds according to agreed upon timelines and communicating any roadblocks to success to appropriate constituents Measure, analyze, and report on campaign and website performance to uncover actionable insights that will increase efficiency and performance of our marketing efforts Optimize utilization our Marketing department technologies to achieve renewal goals Execute and recommend landing page, web page, social media, and email testing plans to optimize conversion performance for retention goals Contribute to SEO, UX and cross merchandising strategies for our websiteStrategic Planning and Analysis Serve as main point of contact and strategic partner to the Research Content, Delivery, MarTech, and Product Management teams Understand and apply best practices for website, social media, and email optimization Serve as a subject matter expert on the utilization of our Marketing Automation Platform (Eloqua) including but not limited to audience segmentation, behavioral targeting, and campaign automation to improve the effectiveness of our marketing campaigns Provide data driven recommendations for improving our conversion and renewal efforts and guide overall Research Marketing member communication strategy Partner with the our Product Mangagement team to optimize webpages impacting digital campaignsContent Knowledge Maintain industry knowledge across a diverse range of topics in marketing and assigned health care terrain Develop expertise in marketing best practices and share lessons learned with Research leadership teams for renewal optimization Continuously hone digital marketing technology expertise across a wide array of automation and optimization software platforms including but not limited to Oracle “Eloqua, Salesforce, Sitecore, Google Analytics, Adobe Analytics, and DomoYoull be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.Required Qualifications: High school diploma/ GED or above 3+ years of work experience 2+ years of experience in product marketing, digital marketing, marketing management, marketing communications, customer marketing or related roles Demonstrated experience within the digital marketing industry Experience building email campaigns using Eloqua Marketing Automation platform or other marketing automation platform Strong project and relationship management experience Experience using HTML coding to build webpages and emails Knowledge of Digital marketing methods and best practices Propensity for easily mastering new technologies Experience managing website content using Sitecore or other content management system Preferred Qualifications: Experience with Retention, Customer Engagement, or Loyalty Marketing Confidence, patience, and flexibility in an evolving environment  Demonstrated understanding of the marketing-sales funnel Experience translating business goals into actionable Marketing campaigns Proven ability to make metric driven decisions using data analytics software Knowledge of digital campaign optimization Proven ability to meet and exceed goals Experience with Salesforce or other CRM Experience building, implementing, and monitoring performance of an SEO strategy Experience using the principles of user experience and web optimization analytics to improve website performance UnitedHealth Group is an essential business. The health and safety of our team members is our highest priority, so we are taking a science driven approach to slowly welcome and transition some of our workforce back to the office with many safety protocols in place. We continue to monitor and assess before we confirm the return of each wave, paying specific attention to geography-specific trends. We have taken steps to ensure the safety of our 325,000 team members and their families, providing them with resources and support as they continue to serve the members, patients and customers who depend on us.  You can learn more about all we are doing to fight COVID-19 and support impacted communities: click here.  Colorado Residents Only: The salary range for Colorado residents is $53,300 to $95,100. Pay is based on several factors including but not limited to education, work experience, certifications, etc. In addition to your salary, UnitedHealth Group offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with UnitedHealth Group, youll find a far-reaching choice of benefits and incentivesDiversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity / Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law. UnitedHealth Group is a drug – free workplace. Candidates are required to pass a drug test before beginning employmentJob Keywords: Campaign Enablement Marketing Specialist, Marketing, UnitedHealth Group, Remote, work from home, work at home, WAH, WFH, hiring immediately, #RPO Recommended SkillsDigital MarketingSearch Engine OptimizationMarketing CommunicationsMarketing AutomationAnalyticsUser ExperienceRecommended JobsMarketing ManagerAtlanta,GaMarketing Manager, Atlanta,GaE-Comm Marketing Manager- RemoteUnitedHealth GroupWork From HomeFull-TimeIDigital Marketing ManagerIntellitek SystemsAtlanta$95,000 – $120,000/YearDemand Gen Marketing ManagerRobert HalfAtlanta$80,000/Year

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